Consumers want branded content that informs and entertains — the numbers prove it — but you must have a documented creative and strategic blueprint that defines the Why, How, and ROI of your brand content studio before you invest.
WHAT BRAND MARKETERS WILL LEARN ABOUT IN THE 45-MINUTE WEBINAR
- The Purpose of Your Brand Content Studio
- Picking the Right Brand Content Studio Model
- How to Pitch Leadership and Win Executive Buy-in
- Who to Hire: Roles & Responsibilities
- Content Measurement and Reporting
- Developing Creative That Drives Commerce