AM INSIGHTS PODCAST: EPISODE 2
AM INSIGHTS PODCAST: EPISODE 2

Ashley Ball, EVP and Executive Creative Director

Bob Harstad, EVP for Account Management at Ackerman McQueen

In the second episode of the AM Insights podcast, we’re joined by Ashley Ball and Bob Harstad to discuss men’s health. This roundtable podcast serves as a follow-up to the article “This Man Needs a Doctor”, in which Ryan Winkler-Herr explores how to better talk to men who are reluctant about receiving health care services.

With over 40 years of combined experience in advertising, Ashley and Bob outline examples from their personal and professional lives as to why men are hesitant to get the health care they so desperately need – and what to do about it.

1:36 – The difference between being “healthy” and taking care of your health.

3:59 – The oil change analogy.

5:10 – “The fear of the glove.”

7:25 – Will the next generation of men be better at managing their health?

10:30 – “Access, Access, Convenience”

12:03 – Doctors as health coaches.

16:32 – It’s still about people.

 

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